E-mail survey response rates: Targeting increases response
| Year of publication: |
1999
|
|---|---|
| Authors: | Jackson, Anita ; DeCormier, Ray |
| Published in: |
Marketing intelligence & planning. - Bradford : Emerald, ISSN 0263-4503, ZDB-ID 832078. - Vol. 17.1999, 2-3, p. 135-139
|