The effect of perceived service quality on customer emotions, customer satisfaction and customer loyalty : a PLS-SEM approach towards a luxury hotel in Bangkok, Thailand
Year of publication: |
2015
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Authors: | Suwanamas, Chayuth ; Trimetsoontorn, Jirasek ; Fongsuwan, Wanno |
Published in: |
Journal for global business advancement : JGBA. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-966X, ZDB-ID 2193383-2. - Vol. 8.2015, 4, p. 374-398
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Subject: | tangible service quality | intanible service quality | perceived service quality | costumer satisfaction | customer loyalty | hotels | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Hotellerie | Hotel industry | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Thailand |
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