The effects of customers' perceived relational benefits on the customer perception of service innovation at service centers for IT products : the mediating role of customer participation
Wujin Chu and MinjeongKang
| Year of publication: |
January-March 2016
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| Authors: | Chu, Wujin ; Kang, Minjeong |
| Published in: |
Inventi impact: supply chain & logistics. - Bhopal : Inventi Journals, ISSN 2249-0981, ZDB-ID 2821950-8. - 2016, 1, p. 1-14
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| Subject: | Perceived Functional Value | Perceived Social Value | Customers' Participation | Customers' Perception of Service Innovation | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Kundenintegration | Customer integration | Wahrnehmung | Perception | Kundenwert | Customer value |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011576107