Effects of entrepreneurial orientation, marketing, and innovation capabilities, on market performance : the mediating effect of sustainable competitive advantage
Year of publication: |
2023
|
---|---|
Authors: | Elgarhy, Sayed Darwish ; Abou-Shouk, Mohamed |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald, ISSN 1757-1049, ZDB-ID 2028752-5. - Vol. 35.2023, 6, p. 1986-2004
|
Subject: | Competitive advantage | Egypt | Entrepreneurial orientation | Innovation capability | Market performance | Marketing capability | Travel agencies | Wettbewerbsvorteil | Marketingmanagement | Marketing management | Unternehmenserfolg | Firm performance | Marketing | Innovation | Entrepreneurship | Entrepreneurship approach | Ressourcenorientierter Ansatz | Resource-based view | Ägypten | Innovationsmanagement | Innovation management | Wettbewerbsstrategie | Competitive strategy | Spanien | Spain |
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