Effects of construal level on omission detection and multiattribute evaluation
Bruce E. Pfeiffer; Hélène Deval; Frank R. Kardes; Douglas R. Ewing; Xiaoqi Han ...
| Year of publication: |
2014
|
|---|---|
| Authors: | Pfeiffer, Bruce E. ; Deval, Hélène ; Kardes, Frank R. ; Ewing, Douglas R. ; Han, Xiaoqi |
| Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 31.2014, 11, p. 992-1007
|
| Subject: | Produktinformation | Product information | Unvollkommene Information | Incomplete information | Konsumentenverhalten | Consumer behaviour | Experiment |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10010460833