Effects of different types of free trials and ratings in sampling of consumer software : an empirical study
Young-Jin Lee and Yong Tan
| Year of publication: |
2013
|
|---|---|
| Authors: | Lee, Young-jin ; Tan, Yong |
| Published in: |
Journal of management information systems : JMIS. - Philadelphia, PA : Taylor & Francis Group, LLC, ISSN 0742-1222, ZDB-ID 883127-0. - Vol. 30.2013/14, 3, p. 213-246
|
| Subject: | freeware | Hausman-Taylor estimation | information diffusion | online user and third-party ratings | software commercialization | software free trials | software sampling | trialware | Software | Stichprobenerhebung | Sampling | Softwareindustrie | Software industry | Softwareentwicklung | Software development | Konsumentenverhalten | Consumer behaviour |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010358064