Effects of empathy and egoism on CSR perceptions and consumer buycotts : lessons learned during global crisis in support of equitable business practices
Ania Izabela Rynarzewska, Stephen A. LeMay, Marilyn M. Helms and Eliza Hetrick
| Year of publication: |
2024
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|---|---|
| Authors: | Rynarzewska, Ania Izabela ; LeMay, Stephen A. ; Helms, Marilyn M. ; Hetrick, Eliza |
| Published in: |
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS. - Abingdon, Oxon : Routledge, Taylor & Francis, ISSN 2163-9167, ZDB-ID 2659000-1. - Vol. 34.2024, 1, p. 90-107
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| Subject: | buycott | CSR | egoism | Empathy | equity | Corporate Social Responsibility | Corporate social responsibility | Emotion | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/21639159.2023.2255866 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014488724