Effects of ethical sales behaviour, expertise, corporate reputation, and performance on relationship quality and loyalty
Wei-Ming Ou, Chia-Mei Shih, Chin-Yuan Chen and Chih-Wei Tseng
| Year of publication: |
2012
|
|---|---|
| Authors: | Ou, Wei-ming ; Shih, Chia-mei ; Chen, Chin-yuan ; Tseng, Chih-wei |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 722623-8. - Vol. 32.2012, 5, p. 773-787
|
| Subject: | Firmenimage | Corporate reputation | Verkaufspersonal | Salespeople | Unternehmensethik | Business ethics | Beziehungsmarketing | Relationship marketing | Finanzsektor | Financial sector | Taiwan |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009535899