Effects of interaction and entrepreneurial orientation on organizational performance : insights into market driven and market driving
Yen-Chun Chen; Po-Chien Li; Kenneth R. Evans
| Year of publication: |
2012
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|---|---|
| Authors: | Chen, Yen-chun ; Lie, Po-Chien ; Evans, Kenneth R. |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 41.2012, 6, p. 1019-1034
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| Subject: | Investitionsgüterindustrie | Capital goods industry | Marketingmanagement | Marketing management | Performance-Management | Performance management | Entrepreneurship | Entrepreneurship approach | Varianzanalyse | Analysis of variance | Marketingtheorie | Marketing theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009656643