An empirical analysis of navigation behaviors across stock and cryptocurrency trading platforms : implications for targeting and segmentation strategies
Year of publication: |
2024
|
---|---|
Authors: | Kim, Hwang |
Subject: | COVID-19 | Cryptocurrency | Cryptocurrency bubble | E-finance | Fintech | Mobile trading platforms | Stock | Virtuelle Währung | Virtual currency | Welt | World | Coronavirus | Spekulationsblase | Bubbles | Finanztechnologie | Financial technology | Aktienmarkt | Stock market | Anlageverhalten | Behavioural finance | Electronic Commerce | E-commerce | Digitale Plattform | Digital platform |
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