Empirical analysis of borrowers' motivation to use online peer-to-peer lending platforms in India
Year of publication: |
2023
|
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Authors: | Gupta, Sagar ; Mahajan, Jayant ; Godwin, Benny J. |
Published in: |
International journal of electronic finance : IJEF. - Olney, Bucks : Inderscience Enterprises, ISSN 1746-0077, ZDB-ID 2232948-1. - Vol. 12.2023, 2, p. 142-162
|
Subject: | technology acceptance model | perceived usefulness | perceived ease-of-use | perceived trust | perceived intention | motivation-to-use | peer-to-peer lending platforms | India | Indien | Innovationsakzeptanz | Innovation adoption | Digitale Plattform | Digital platform | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Online-Handel | Online retailing | Vertrauen | Confidence |
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