edited by Paul M. Pedersen (PhD, Professor of Sport Management, School of Public Health - Bloomington, Indiana University, USA)
Contents: Preface -- Academic history of sport management / Alan S. Kornspan -- Accreditation / Heather Alderman -- Activation / Jonathan J. Benedek -- Active aging / Richard Keith Wright -- Activism / Elizabeth A. Gregg -- Adaptive sport / Joshua R. Pate -- Advertising / Minkyo Lee -- Agency / Charles Mountifield and Stirling Sharpe -- Agenda setting / Evan Frederick Agents / Charles Mountifield and Stirling Sharpe -- Aging and sport / Amy Chan Hyung Kim -- Alternative sports / Sehwan Kim and Jepkorir Rose Chepyator-Thomson -- Amateur sport / Ary Jose Rocco Junior -- Amateur sport athlete development / Thordis Gisladottir and Patrick A. Reid -- Ambush marketing / John Grady -- Americans with disabilities act / Joshua R. Pate -- Analytics / N. David Pifer -- Antitrust / Mark S. Nagel -- Apps / Troy T. Zhao and James J. Zhang -- Arbitration / Michael Fraina -- Associations / Alan S. Kornspan -- Athlete branding / Antonio S. Williams and Zack P. Pedersen -- Athlete development / Sarah E. Stokowski -- Athlete representation / Jörg Krieger and Austin Duckworth -- Athletic conferences / David Zinn -- Athletic director / Eric Forsyth -- Atmospherics / Jason W. Lee -- Attendance / Payam Ansari and Dominik Schreyer -- Audience / Tang Tang -- Automated sports journalism / Jessica Kunert and Sam Duncan -- Barriers / Darby Taylor and Patrick A. Reid -- Benchmarking / James Moore -- Betting / Arif Yüce -- Bias / Tomika Ferguson and Vanessa Moore -- Blogging / Dustin Hahn -- Boosters / Sandra Shawver -- Bowl system / Annemarie Farrell and Rachel Madsen -- Brand marks / Zack P. Pedersen and Antonio S. Williams -- Branding / Jason W. Lee -- Broadcasting / Valerie Bonnet -- Cannabis and sport / Tywan G. Martin and Mike James -- Cause-related marketing / Keevan Statz -- Celebrity / Timothy Robeers -- Centrality / Jeremy J. Foreman -- Civic engagement / Alex Gang and Eunah Jo -- Cloud computing / Philip F. Estes -- Club system / Katja Sonkeng and Jepkorir Rose -- Chepyator-thomson -- Collective bargaining agreement / Farah J. Ishaq -- Collegiate sport governance / Brian Hofman -- Commercialization / Tomasz Taraszkiewicz and Julia Ziółkowska -- Commissioner / Ryan Vooris -- Communication / Chris Galloway and Trish Bradbury -- Communication literacy / Hamid Ghasemi -- Community relations / Brody J. Ruihley -- Community sport management / Troy Carlton and Aryn Dorr -- Competencies / Trish Bradbury and Chris Galloway -- Competitive balance / Bradley J. Baker -- Compliance / Thordis Gisladottir and Patrick A. Reid -- Concessions / Mark A. Slavich -- Consumer behavior / Kevin K. Byon -- Content analysis / Laura M. Hatfield -- Contracts / Ted Curtis -- Convention and visitors' bureaus / Daniel Ballou -- Corporate communication / Karen L. Hartman -- Corporate social responsibility / Ju Young Lee -- Corruption / Eddie T. C. Lam -- Creativity / Kasey Symons -- Crisis communication / Frauke Hachtmann -- Crisis management / Chris Galloway and Trish Bradbury -- Critical race theory / Jonathan E. Howe -- Critical theory / Shannon Jolly and Jepkorir Rose Chepyator-Thomson -- Crowd management / Wooyoung (William) Jang -- Cultural awareness / Jaime Orejan -- Culture / Peyton J. Stensland -- Curriculum / Chad Witkemper -- Customer lifetime value / Sandra Shawver -- Customer relationship marketing / Jennifer Y. Mak -- Customer service / Kevin P. Cattani -- Data / Wanyong Choi -- Data collection / Sangchul Park -- Data management / Yilun Zhou and Sarah Heck -- Decision-making / Jessica R. Braunstein-Minkove -- Demographics / Eddie T. C. Lam -- Design thinking / Greg Joachim -- Diffusion of innovations / Jung Woo Lee -- Diplomacy / Brennan K. Berg -- Disability in sport / Joshua R. Pate -- Discrimination / Nicolas Delorme -- Distant fans / Haozhou Pu -- Diversification / Sascha L. Schmidt and Johannes Fühner -- Diversity / Cara Holdsclaw -- Documentaries and films / Devin Anderson and Demetrius Pearson -- Doping / Byron O. Juma and Jules Woolf -- Draft / Sean Seiler and Jepkorir Rose Chepyator-Thomson -- Drug testing / Jörg Krieger and April Henning -- Ecology / Madeleine Orr -- Economic impact / Ryan Brewer -- Economics / Ary Jose Rocco Junior -- Electronic gaming / David P. Hedlund -- Emotional intelligence / Kevin P. Cattani -- Employability / Kimberly J. Bodey and Chad Witkemper -- Endorsement / Jessica R. Braunstein-Minkove -- Entrepreneurship / Robert Case -- E-sports / David P. Hedlund -- Ethics / Michael A. Ross -- Event experience / Mark A. Slavich -- Event impacts / Luke Potwarka -- Event management / Luke Mashburn -- Exercising sovereignty / Alisse Ali-Joseph and Natalie M. Welch -- Experimental research / Sean Pradhan -- Extreme sports / Rocco P. Porreca -- Facility management / Luke Mashburn -- Family and sport / Hope Grame-Zeller -- Fan activism / Alex Gang and Juho Park -- Fan avidity / Cheri L. Bradish -- Fan identification / Ilan Tamir -- Fantasy sports / Braden Norris -- Festival and event impact / Grzegorz Kwiatkowski and Ewa Malchrowicz-Mośko -- Fiction / Kasey Symons -- Finance / Dylan Williams -- Fitness management / Anne L. DeMartini -- Focus groups / Ashley Bowers and Myia Graves -- Foreign players / Darby Taylor and Patrick A. Reid -- Framing / Evan Frederick -- Free agency / Ted Curtis -- Game theory / Bradley J. Baker -- Gender / Lucie Schoch -- Gender equality / Lucie Schoch -- Gender imprinting / Thordis Gisladottir and Patrick A. Reid -- Geography / Gidon Jakar -- Globalization / Yilun Zhou and Sarah Heck -- Glocalization / John Harris -- Golf management / Tim Breitbarth and Geoff Dickson -- Governance / Eddie T. C. Lam -- Grassroots / Stirling Sharpe and Charles -- Mountifield grounded theory / Frauke Hachtmann -- Groupthink / Sabrina Reed and Hailey Daehnke -- Growth hacking / Jan Boehmer -- Guest service / Lance C. Hatfield -- Hallmark sports events / Richard Keith Wright -- Hazing / Brian Crow -- Hegemony / Luca Bifulco -- Hidden disabilities / Samantha Roberts -- Historically black colleges and universities / Lawrence Julius Hanks II -- History of sport management / Alan S. Kornspan -- Hospitality / Luiza Ossowska and Dorota Janiszewska -- Human-centered design / David Pierce and Erica Shonkwiler -- Human resource management / Stirling Sharpe and Charles Mountifield -- Human rights / Alex Gang and Colton T. Ames -- Inclusivity / Cara Holdsclaw -- Indigenous sport / Natalie M. Welch and Alisse Ali-Joseph -- Industry / Julia Ziółkowska and Tomasz Taraszkiewicz -- Influencer marketing / Jessica R. Braunstein-Minkove -- Informatics / Hallie Murray -- Information and communication technology / Hansol Hwang and Hyejoo Yang -- Innovation / Natalie L. Smith -- Institutional logics / Richard M. Southall -- Integrated marketing communication / Jan Boehmer -- Intellectual property / Sungho Cho -- Intercollegiate athletics / Kathryn Shea -- International sport management / Samantha Roberts -- Internships / Jonathan J. Benedek -- Interpersonal skills / Hamid Ghasemi and Braden Norris -- Interscholastic athletics / Scott Grant -- Interviewing / Yair Galily -- Nostalgia / Mark A. Slavich -- Online communication networks / Juha Yoon -- Organizational behavior / Cassandra Coble -- Organizational justice / Claudia Benavides-Espinoza -- Organizational networks / Hagen Wäsche -- Organizational socialization / Gregory A. Cranmer -- Organizational structure / Zachary Evans -- Organizational theory / Ary Jose Rocco Junior -- Outsourcing / Ashley Bowers -- Pandemic / Jörg-Uwe Nieland and Daniel Nölleke -- Parasocial / Bradley J. Baker -- Parenting and sport / Hope Grame-Zeller -- Pedagogy / Chad Witkemper -- Performance management / Kimberly J. Bodey and Chad Witkemper -- Performing sport politics / Trygve B. Broch -- Phenomenology / Joshua D. Vadeboncoeur -- Philanthropy / Elisabeth Erickson -- Philosophy / Rocco P. Porreca -- Podcasts / Tyler Ratts and Jonathan J. Benedek -- Policy / Brennan K. Berg -- Politics / Anthony Weems -- Positions / Jillian McNiff Villemaire -- Positive psychology / Angela Robles and Paul Saville -- Pricing / Jennifer Y. Mak -- Product / Arif Yüce -- Professional sport / Kristi Sweeney -- Program management / Ashley Bowers and Jill Sharp -- Promotion mix / Eddie T. C. Lam -- Psychographics / Brandon J. Pottebaum and Beth A. Cianfrone -- Psychology / Angela Robles and Paul Saville -- Public health / Amy Chan Hyung Kim -- Public relations / Brody J. Ruihley -- Qualitative research / Robbie Matz -- Quantitative research / Tang Tang -- Racism / Cara Holdsclaw -- Radio / Hans C. Schmidt -- Real estate development / Judith Grant Long -- Recreation management / Martin Barrett -- Recruiting / Karlee A. Posteher -- Referee management / Jacob K. Tingle -- Reflexivity / Joshua D. Vadeboncoeur -- Relationship marketing / Rebecca M. Achen and Gashaw Abeza -- Religion / Michał Mazurkiewicz -- Reputation management / Chris Galloway and Trish Bradbury -- Research methods / Gashaw Abeza and Vinu Selvaratnam -- Retail / Luke L. Mao.