Examining consumer experience in using m-banking apps : a study of its antecedents and outcomes
Shadma Shahid, Jamid Ul Islam, Shehla Malik, Uzma Hasan
| Year of publication: |
2022
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|---|---|
| Authors: | Shahid, Shadma ; Ul Islam, Jamid ; Malik, Shehla ; Hasan, Uzma |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 65.2022, p. 1-11
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| Subject: | Customer engagement | Customer experience | Customer loyalty | M-Banking | Usage intent | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Kundenbindung | Customer retention | Kundenintegration | Customer integration | Mobile Anwendung | Mobile application |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2021.102870 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013169561