Examining the failure of gamification in implementing innovation from the perspective of problematization in the retail sectors of emerging economies
Abhishek Behl, Nirma Jayawardena, Shikha Bhardwaj, Vijay Pereira, Manlio del Giudice, Justin Zhang
| Year of publication: |
2024
|
|---|---|
| Authors: | Behl, Abhishek ; Jayawardena, Nirma Sadamali ; Bhardwaj, Shikha ; Pereira, Vijay ; Del Giudice, Manlio ; Zhang, Zuopeng |
| Subject: | Competitive advantage | Emerging economies | Failure | Gamification | Innovation | Problematization | Retail | Schwellenländer | Einzelhandel | Retail trade | Wettbewerbsvorteil | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.technovation.2023.102902 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014451469