Examining the failure of gamification in implementing innovation from the perspective of problematization in the retail sectors of emerging economies
Year of publication: |
2024
|
---|---|
Authors: | Behl, Abhishek ; Jayawardena, Nirma Sadamali ; Bhardwaj, Shikha ; Pereira, Vijay ; Del Giudice, Manlio ; Zhang, Zuopeng |
Published in: |
Technovation : an international journal of technical innovation and entrepreneurship. - Amsterdam [u.a.] : Elsevier Science, ZDB-ID 2021147-8. - Vol. 129.2024, Art.-No. 102902, p. 1-13
|
Subject: | Competitive advantage | Emerging economies | Failure | Gamification | Innovation | Problematization | Retail | Schwellenländer | Einzelhandel | Retail trade | Wettbewerbsvorteil | Innovationsmanagement | Innovation management |
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