Examining the financial impact of alcohol sales on football game days : a case study of a major football program
Year of publication: |
2013
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Authors: | Huang, Kelly ; Dixon, Marlene |
Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 27.2013, 3, p. 207-216
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Subject: | Fußball | Football | Sportveranstaltung | Sport event | Alkoholkonsum | Alcohol consumption | Revenue-Management | Revenue management | USA | United States |
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