Experience value as a function of hedonic and utilitarian dominant services
Nina K. Prebensen (School of Business and Economics, University of Tromsø, The Arctic University, Breivika, Norway) and Sara Rosengren (Centre for Retailing, Stockholm School of Economics, Stockholm, Sweden)
| Year of publication: |
2016
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|---|---|
| Authors: | Prebensen, Nina K. ; Rosengren, Sara |
| Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 28.2016, 1, p. 113-135
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| Subject: | Marketing strategy | Satisfaction | Utilitarian | Hedonic | Experience value | Utilitarismus | Utilitarianism | Konsumentenverhalten | Consumer behaviour | Hedonischer Preisindex | Hedonic price index | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsmarketing | Services marketing | Marketingmanagement | Marketing management | Experiment |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJCHM-02-2014-0073 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011435705