Exploration, exploitation, ambidexterity and the performance of international SMEs
Lixun Su, Annie Peng Cui, Saeed Samiee and Shaoming Zou
| Year of publication: |
2022
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|---|---|
| Authors: | Su, Lixun ; Cui, Annie Peng ; Samiee, Saeed ; Zou, Shaoming |
| Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 56.2022, 5, p. 1372-1397
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| Subject: | Adaptive marketing capabilities | Ambidexterity | Exploitation | Exploration | International marketing | International SMEs | KMU | SME | Organisationale Ambidextrie | Ambidextrous organization | Internationales Marketing | Unternehmenserfolg | Firm performance | Dynamische Kompetenzen | Dynamic capabilities | Internationaler Markteintritt | International market entry |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJM-03-2021-0153 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013350966