Exploring attitudes and affiliation intentions toward consumers who engage in socially shared superstitious behaviors : a study of students in the East and the West
Year of publication: |
2014
|
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Authors: | Wang, Di ; Oppewal, Harmen ; Thomas, Dominic |
Published in: |
Psychology & marketing. - Hoboken, NJ : Wiley Blackwell, ISSN 0742-6046, ZDB-ID 226933-8. - Vol. 31.2014, 3, p. 203-213
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Subject: | Konsumentenverhalten | Consumer behaviour | Studierende | Students | Sozialpsychologie | Social psychology |
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