Exploring place image from visitors' expected and lived experiences : a discrete choice approach
Year of publication: |
2017
|
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Authors: | Capitello, Roberta ; Agnoli, Lara ; Charters, Steve ; Begalli, Diego |
Published in: |
Journal of customer behaviour. - Helensburgh : Westburn, ISSN 1475-3928, ZDB-ID 2163005-7. - Vol. 16.2017, 1, p. 19-34
|
Subject: | City image | Place branding | Discrete choice models | Tourist experiences | Tourist expectations | Destination management | Urlaubsverhalten | Holiday behaviour | Standortmarketing | Place marketing | Destinationsmanagement | Diskrete Entscheidung | Discrete choice | Tourismusmarketing | Tourism marketing | Stadtmarketing | City marketing | Tourismusregion | Tourism destination | Konsumentenverhalten | Consumer behaviour |
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