Exploring the alignment between service strategy and service innovation
| Year of publication: |
2011
|
|---|---|
| Authors: | Lightfoot, Howard W. ; Gebauer, Heiko |
| Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5818, ZDB-ID 24917679. - Vol. 22.2011, 5 (11.10.), p. 664-684
|