Exploring the influence of touch points on tourist experiences at crisis impacted destinations
Nina Krey, M. Claudia tom Dieck, Shuang Wu, and Paraskevi Fountoulaki
| Year of publication: |
2023
|
|---|---|
| Authors: | Krey, Nina ; Dieck, M. Claudia tom ; Wu, Shuang ; Fountoulaki, Paraskevi |
| Subject: | crisis | destination image | loyalty | negative word-of-mouth | PLS | satisfaction | Kundenzufriedenheit | Customer satisfaction | Urlaubsverhalten | Holiday behaviour | Virales Marketing | Viral marketing | Destinationsmanagement | Destination management | Markenimage | Brand image | Tourismusmarketing | Tourism marketing | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour |
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