Fashion product display : an experiment with Mockshop investigating colour, visual texture, and syle coordination
Juanjuan Wu, Hae Won Ju, Jieun Kim, Cara Damminga, Hye-young Kim ...
| Year of publication: |
2013
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|---|---|
| Authors: | Wu, Juanjuan ; Ju, Hae Won ; Kim, Jieun ; Damminga, Cara ; Kim, Hye-yŏng |
| Published in: |
International journal of retail & distribution management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-0552, ZDB-ID 1026884-4. - Vol. 41.2013, 10, p. 765-789
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| Subject: | Colour | Display | Merchandising | Mockshop | Style coordination | Visual texture | Fashion | Consumer behaviour | Mode | Konsumentenverhalten | Bekleidungsindustrie | Clothing industry | Visualisierung | Visualization | Verkaufsförderung | Sales promotion | Textilhandel | Textile distribution | Produktgestaltung | Product design | Koordination | Coordination |