Finding the path(s) towards profitable e-commerce

Relying on a unique and arguably representative sample of transaction e-commerce companies, this paper takes a closer look at whether and how companies could be profitable on-line. This analysis clearly demonstrates that a non-trivial set of winners are emerging, which combine both strong operational excellence as well as fine-tuned to about 3 generic strategic postures.

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Year of publication:	2003
Authors:	Bughin, Jacques
Publisher:	Frankfurt a. M. : Deutsche Bank Research
Subject:	E-Business \| Online-Handel \| Rentabilität \| Schätzung \| Welt \| E-tailing \| Strategic Clusters \| Post entry performance

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Series:	Research Notes ; 7
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Working Paper
Language:	English
Other identifiers:	821840991 [GVK] hdl:10419/40255 [Handle] RePEc:zbw:dbrrns:7 [RePEc]
Source:	EconStor

Persistent link: https://www.econbiz.de/10010301736