From place branding to placemaking : the role of events

Greg Richards

Year of publication:	2017
Authors:	Richards, Greg
Published in:	International journal of event and festival management. - Bingley : Emerald, ISSN 1758-2954, ZDB-ID 2551992-X. - Vol. 8.2017, 1, p. 8-23
Subject:	Culture \| Events \| Den Bosch \| Placemaking \| Social practices \| Standortmarketing \| Place marketing \| Event-Marketing \| Event marketing \| Großveranstaltung \| Big event

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