From satisfied to memorable : an empirical study of service and experience dimensions on guest outcomes in the hospitality industry

Lori J. Sipe and Mark R. Testa

Year of publication:	February-March 2018
Authors:	Sipe, Lori J. ; Testa, Mark R.
Published in:	Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 27.2018, 2, p. 178-195
Subject:	Experience economy \| hospitality industry \| measures \| memorable experiences \| service quality \| Dienstleistungsqualität \| Service quality \| Gastgewerbe \| Hospitality industry \| Hotellerie \| Hotel industry \| Kundenzufriedenheit \| Customer satisfaction \| Krankenhaus \| Hospital \| Event-Marketing \| Event marketing \| Beziehungsmarketing \| Relationship marketing \| Dienstleistungsmanagement \| Service management

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