From servitization to digital servitization : how digitalization transforms companies' transition towards services
Camila Favoretto, Glauco H. S. Mendes, Maicon G. Oliveira, Paulo A. Cauchick-Miguel, Wim Coreynen
| Year of publication: |
2022
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|---|---|
| Authors: | Favoretto, Camila ; Mendes, Glauco H. S. ; Oliveira, Maicon G. ; Miguel, Paulo Augusto Cauchick ; Coreynen, Wim |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 102.2022, p. 104-121
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| Subject: | Digital Servitization | Digitalization | Product companies | Servitization | Systematic literature review | Digitalisierung | Digitization | Leistungsbündel | Bundling strategy | Geschäftsmodell | Business model | Organisatorischer Wandel | Organizational change | Digitale Güter | Digital goods |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2022.01.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013259028