From strategy to impact : how MNCs innovate their business models for social value in BoP contexts?
Year of publication: |
2025
|
---|---|
Authors: | Vázquez-Pacho, Mariana Guadalupe ; Payaud, Marielle A. |
Published in: |
Journal of strategy and management. - Bingley [u.a.] : Emerald, ISSN 1755-4268, ZDB-ID 2497601-5. - Vol. 18.2025, 1, p. 123-147
|
Subject: | Base of the pyramid | Business models | Multinational corporations | Mutual value | Poverty alleviation | Social value | Multinationales Unternehmen | Transnational corporation | Geschäftsmodell | Business model | Armutsbekämpfung | Poverty reduction | Soziale Werte | Social values | Sozialwirtschaft | Social economy | Corporate Social Responsibility | Corporate social responsibility | Entwicklungsländer | Developing countries | Betriebliche Wertschöpfung | Value creation | Strategisches Management | Strategic management |
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