Fun, inspiration and discovery : from momentary experiences to overall evaluations
Year of publication: |
2017
|
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Authors: | Liu, Wei ; Sparks, Beverley ; Coghlan, Alexandra |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 29.2017, 7, p. 1937-1955
|
Subject: | Customer experience | Customer satisfaction | Mixed methods | Intention for a repeat visit | Intention to recommend | Participant-generated image (PGI) method | Kundenzufriedenheit | Konsumentenverhalten | Consumer behaviour | Experiment | Wissenschaftliche Methode | Scientific method |
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