Gen Zers' intention to purchase products with sustainable packaging : an alternative perspective to the attitude-behaviour gap
Year of publication: |
2022
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Authors: | Lisboa, Ana ; Vitorino, Liliana Coutinho ; Antunes, Raquel |
Published in: |
Journal of marketing management : JMM ; journal of the Academy of Marketing. - Abingdon [u.a.] : Routledge, Taylor & Francis Group, ISSN 1472-1376, ZDB-ID 2067949-X. - Vol. 38.2022, 9/10, p. 967-992
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Subject: | environmental attitude | ergonomics | purchase intentions | sustainability | Young consumers | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Nachhaltige Entwicklung | Sustainable development | Nachhaltigkeit | Sustainability | Jugendliche | Youth | Kaufentscheidung | Purchase decision | Arbeitswissenschaft | Human engineering |
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