Germinating seeds in dry soil : examining the process of frugal innovation in micro- and small-enterprises at the base of the pyramid
Miriam Borchardt, Charbel José Chiappetta Jabbour, José de Figueiredo Belém, Venkatesh Mani and Giancarlo Medeiros Pereira and Ágata Maitê Ritter
| Year of publication: |
2022
|
|---|---|
| Authors: | Borchardt, Miriam ; Chiappetta Jabbour, Charbel José ; Belém, José de Figueiredo ; Mani, Venkatesh ; Pereira, Giancarlo Medeiros ; Ritter, Ágata Maitê |
| Subject: | Base of the pyramid | Bricolage | Business model | Ecosystem | Entrepreneurship | Frugal innovation | Geschäftsmodell | Niedrigeinkommen | Low income | Entwicklungsländer | Developing countries | Innovationsmanagement | Innovation management | Zielgruppe | Target group |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EBR-12-2020-0325 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013412200