Getting to plan B : breaking through to a better business model
John Mullins ; Randy Komisar
| Year of publication: |
[2009]
|
|---|---|
| Authors: | Mullins, John W. ; Komisar, Randy |
| Institutions: | Harvard Graduate School of Business Administration (contributor) |
| Publisher: |
Boston, Massachusetts : Harvard Business Press |
| Subject: | Geschäftsmodell | Business model | Unternehmensgründung | Business start-up | Unternehmensplanung | Corporate planning | Kreativität | Creativity | Geschäftsplan | Geschäftsidee |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIII, 249 Seiten Illustrationen 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Includes bibliographical references and index Ana-antilogs -- Dashboards -- Revenue model -- Gross margin model -- Operating model -- Working capital model -- Investment model -- Multidimensional models -- Getting started on discovering your plan B. |
| ISBN: | 978-1-4221-2669-1 ; 1-4221-2669-2 |
| Classification: | Betriebswirtschaft: Sonstiges ; Unternehmensführung |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003815698