Getting to plan B : breaking through to a better business model

John Mullins ; Randy Komisar

Year of publication:	[2009]
Authors:	Mullins, John W. ; Komisar, Randy
Institutions:	Harvard Graduate School of Business Administration (contributor)
Publisher:	Boston, Massachusetts : Harvard Business Press
Subject:	Geschäftsmodell \| Business model \| Unternehmensgründung \| Business start-up \| Unternehmensplanung \| Corporate planning \| Kreativität \| Creativity \| Geschäftsplan \| Geschäftsidee
Description of contents:	Table of Contents [gbv.de]

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