Green cooperation in last-mile logistics and consumer loyalty : an empirical analysis of a theoretical framework
Hye-jeong Yang, Mingjie Fang, Jinge Yao, Miao Su
| Year of publication: |
2023
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| Authors: | Yang, Hye-jeong ; Fang, Mingjie ; Yao, Jinge ; Su, Miao |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 73.2023, p. 1-12
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| Subject: | Customer loyalty | Green cooperation | green Shopping | Last-mile delivery | Sustainable consumption behavior | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Umweltbewusstsein | Environmental consciousness | Öko-Marketing | Green marketing | Öko-Produkt | Sustainable product | Nachhaltiger Konsum | Sustainable consumption | Logistik | Logistics | Nachhaltige Entwicklung | Sustainable development | Kundenbindung | Customer retention |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2023.103308 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014303137