Green practices and customer evaluations of the service experience : the moderating roles of external environmental factors and firm characteristics
Year of publication: |
2023
|
---|---|
Authors: | Jiang, Wei ; Wang, Liwen ; Zhou, Kevin Zheng |
Published in: |
Journal of business ethics : JBE. - Dordrecht : Springer, ISSN 1573-0697, ZDB-ID 1478688-6. - Vol. 183.2023, 1, p. 237-253
|
Subject: | Beziehungsmarketing | Relationship marketing | Umweltmanagement | Environmental management | Konsumentenverhalten | Consumer behaviour |
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