Hierarchical linear modeling in internal marketing research : a review with an application on innovation and expert in China
Xiaohui Yuan, Ziliang Deng, Ruer-Jer Bryan Jean, Daekwan Kim
| Year of publication: |
June 2015
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|---|---|
| Authors: | Yuan, Xaiohui ; Deng, Ziliang ; Jean, Ruer-Jer Bryan ; Kim, Daekwan |
| Published in: |
Frontiers of business research in China : selected publications from Chinese universities. - Beijing : Higher Education Press, ISSN 1673-7326, ZDB-ID 2388653-5. - Vol. 9.2015, 2, p. 135-160
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| Subject: | hierarchical linear modeling (HLM) | multilevel modeling | international marketing | China | innovation | export | subsidy | Internationales Marketing | International marketing | Innovation | Mehrebenenanalyse | Multi-level analysis |