How do small firms possibly survive? : a comparison study of marketing skills and logistics infrastructure of small and large wholesalers
Year of publication: |
2013
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Authors: | Rawwas, Mohammed Y. A. ; Iyer, Karthik N. S. |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 22.2013, 4, p. 687-698
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Subject: | Logistics | Marketing skills | Small and large wholesalers | Japan | KMU | SME | Logistik | Großhandel | Wholesale trade | Betriebsgröße | Firm size | Qualifikation | Occupational qualification |
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Rawwas, Mohammed Y.A., (2013)
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