How do small firms possibly survive? : a comparison study of marketing skills and logistics infrastructure of small and large wholesalers
Mohammed Y. A. Rawwas; Karthik N. S. Iyer
| Year of publication: |
2013
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|---|---|
| Authors: | Rawwas, Mohammed Y. A. ; Iyer, Karthik N. S. |
| Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 22.2013, 4, p. 687-698
|
| Subject: | Logistics | Marketing skills | Small and large wholesalers | Japan | KMU | SME | Logistik | Großhandel | Wholesale trade | Betriebsgröße | Firm size | Qualifikation | Occupational qualification | Vergleich | Comparison | Großunternehmen | Large firm | Lieferkette | Supply chain |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009758057