How does a new institution spread? Travel agencies' adoption of the service quality assurance programme
| Year of publication: |
2010
|
|---|---|
| Authors: | Pao, Huei-Wen ; Wu, Hsueh-Liang ; Pan, Wei-Hwa |
| Published in: |
The service industries journal. - Abingdon : Routledge, ISSN 0264-2069, ZDB-ID 7226238. - Vol. 30.2010, 7, p. 1047-1062
|