How immersive technologies impact behavioral responses in destination marketing : the role of physiological arousal, presence, and age

Michele Di Dalmazi and Marco Mandolfo, Jaime Guixeres and Mariano Alcañiz Raya and Lucio Lamberti

Year of publication:	2024
Authors:	Di Dalmazi, Michele ; Mandolfo, Marco ; Guixeres, Jaime ; Alcañiz Raya, Mariano ; Lamberti, Lucio
Subject:	Consumer behavior \| Emotions \| Tourism \| Virtual experience \| Virtual reality \| Konsumentenverhalten \| Consumer behaviour \| Virtuelle Realität \| Tourismusmarketing \| Tourism marketing \| Emotion \| Tourismus \| Destinationsmanagement \| Destination management

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