How impulsivity affects consumer decision-making in e-commerce

Yu-feng Huang; Feng-yang Kuo

Year of publication:	2012
Authors:	Huang, Yu-feng ; Kuo, Feng-yang
Published in:	Electronic commerce research and applications. - Amsterdam [u.a.] : Elsevier, ISSN 1567-4223, ZDB-ID 2539019-3. - Vol. 11.2012, 1/6, p. 582-590
Subject:	Decision-making \| Empirical research \| Eye-tracking \| Impulsivity \| Mood \| Online shopping \| Purchase behavior \| Online-Handel \| Online retailing \| Konsumentenverhalten \| Consumer behaviour \| Entscheidung \| Decision \| Emotion \| Electronic Commerce \| E-commerce \| Experiment \| Kaufentscheidung \| Purchase decision \| Entscheidungstheorie \| Decision theory

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