How inventory cost influences introduction timing of product line extensions
Year of publication: |
2013
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Authors: | Ke, Te Tony ; Shen, Zuo-Jun ; Li, Shan |
Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 22.2013, 5, p. 1214-1231
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Subject: | new-product introduction | inventory management | marketing and operations coordination | innovation diffusion | Innovationsdiffusion | Innovation diffusion | Lagermanagement | Warehouse management | Theorie | Theory | Bestandsmanagement | Inventory management | Innovation | Produktentwicklung | New product development |
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