How online travel reviews sources affect travelers' behavioral intentions? : analysis with source credibility theory
Gobinda Roy, Biplab Datta, Srabanti Mukherjee, Alex Eckert and Saurabh Kumar Dixit
| Year of publication: |
2024
|
|---|---|
| Authors: | Roy, Gobinda ; Datta, Biplab ; Mukherjee, Srabanti ; Eckert, Alex ; Dixit, Saurabh Kumar |
| Published in: |
Tourism planning & development. - Abingdon : Routledge Taylor & Francis Group, ISSN 2156-8324, ZDB-ID 2628517-4. - Vol. 21.2024, 3, p. 299-329
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| Subject: | artificial neural network | eWOM sharing intention | perceived sender trust | purchase intention | Source credibility theory | website trust | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Website | Virales Marketing | Viral marketing | Glaubwürdigkeit | Credibility | Online-Handel | Online retailing | Verbrauchereinstellung | Consumer attitudes | Neuronale Netze | Neural networks | Online-Marketing | Internet marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/21568316.2023.2229296 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014511676