How service-related factors affect the survival of B2T providers : a sentiment analysis approach
Ranzhe Jing, Yang Yu, and Zhangxi Lin
| Year of publication: |
2015
|
|---|---|
| Authors: | Jing, Ranzhe ; Yu, Yang ; Lin, Zhangxi |
| Published in: |
Journal of organizational computing and electronic commerce. - Norwood, NJ : Ablex Publ., ISSN 1091-9392, ZDB-ID 1331391-5. - Vol. 25.2015, 3, p. 316-336
|
| Subject: | B2T business | customer repurchase intention | customer satisfaction | online group buying | sentiment analysis | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Emotion | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Social Web | Social web |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011341820