How to "read" a destination from images? : machine learning and network methods for DMOs’ image projection and photo evaluation
Year of publication: |
2022
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Authors: | He, Zeya ; Deng, Ning ; Li, Xiang ; Gu, Huimin |
Published in: |
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1552-6763, ZDB-ID 2036634-6. - Vol. 61.2022, 3, p. 597-619
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Subject: | core-periphery structure | destination image | machine learning | network analysis | Künstliche Intelligenz | Artificial intelligence | Destinationsmanagement | Destination management | Unternehmensnetzwerk | Business network | Tourismusmarketing | Tourism marketing | Markenimage | Brand image |
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