"How was your meal?" : examining customer experience using Google maps reviews
Boonyanit Mathayomchan, Viriya Taecharungro
| Year of publication: |
2020
|
|---|---|
| Authors: | Boonyanit Mathayomchan ; Viriya Taecharungroj |
| Published in: |
International journal of hospitality management. - Amsterdam [u.a.] : Elsevier, ISSN 0278-4319, ZDB-ID 1074264-5. - Vol. 90.2020, p. 1-13
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| Subject: | Restaurant experience | Restaurant review | Online reviews | Sentiment analysis | Text analysis | Google maps | Gastronomie | Restaurant industry | Suchmaschine | Search engine | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Virales Marketing | Viral marketing | Social Web | Social web | Emotion | Online-Marketing | Internet marketing | Dienstleistungsqualität | Service quality | Personalisierung | Personalization |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijhm.2020.102641 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10012300201