How Web Banner Designers Work: The Role of Internal Dialogues, Self-Evaluations, and Implicit Communication Theories
| Year of publication: |
2007
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|---|---|
| Authors: | Fourquet-Courbot, Marie-Pierre ; Courbet, Didler ; Vanhuele, Marc |
| Published in: |
Journal of advertising research. - New York, NY : Foundation, ISSN 0021-8499, ZDB-ID 2191787. - Vol. 47.2007, 2, p. 183-192
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