Human-like bots are not humans : the weakness of sensory language for virtual streamers in livestream commerce
Hai-hua Hu, Fang Ma
| Year of publication: |
2023
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|---|---|
| Authors: | Hu, Hai-Hua ; Ma, Fang |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 75.2023, p. 1-11
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| Subject: | Livestream commerce | Virtual streamers | Sensory language Human-like bots | Sprache | Language | Virtuelle Realität | Virtual reality | Virtuelle Organisation | Virtual organization | Electronic Commerce | E-commerce | Social Web | Social web |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2023.103541 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014373392