I need to touch it to buy it! : how haptic information influences consumer shopping behavior across channels
Francesca De Canio, Maria Fuentes-Blasco
| Year of publication: |
2021
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|---|---|
| Authors: | De Canio, Francesca ; Fuentes-Blasco, Maria |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 61.2021, p. 1-12
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| Subject: | Channel stickiness | Consumers' haptic traits | Cross-channel shopping behavior | Impulse buying | Utilitarian and hedonic Shopping motivations | Konsumentenverhalten | Consumer behaviour | Vertriebsweg | Distribution channel | Online-Handel | Online retailing | Kaufmotiv | Consumer motivation | Emotion | Einkaufsverhalten | Shopping behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2021.102569 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012581921