Identification of segments for overseas tourists playing golf in spain : a latent class approach
José M. Ramírez-Hurtado; Juan M. Berbel-Pineda
| Year of publication: |
2015
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|---|---|
| Authors: | Ramírez-Hurtado, José M. ; Berbel-Pineda, Juan M. |
| Published in: |
Journal of hospitality marketing & management. - Philadelphia, Pa. : Taylor & Francis, ISSN 1936-8623, ZDB-ID 2493700-9. - Vol. 24.2015, 5/6, p. 652-680
|
| Subject: | golf tourism | latent class | market niches | reasons for trip | satisfaction | segmentation | Spanien | Spain | Marktsegmentierung | Market segmentation | Urlaubsverhalten | Holiday behaviour | Tourismus | Tourism | Zielgruppe | Target group | Kundenzufriedenheit | Customer satisfaction |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011349949