Identify corporate customer's expectations at Bank Saderat Iran and represent a model for their expectations
Year of publication: |
2015
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Authors: | Esmaeilpour, Majid ; Sayadi, Amrollah |
Published in: |
International journal of applied business and economic research. - New Delhi : Serials Publ., ISSN 0972-7302, ZDB-ID 2460416-1. - Vol. 13.2015, 1, p. 295-308
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Subject: | Customer's expectations | Corporate customers | Quality of services | Bank Saderat Iran | Model of customer's expectations | Iran | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Bank | Erwartungsbildung | Expectation formation |
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