If the model fits, use it : methods and benchmarks for evaluating NBD-Dirichlet goodness-of-fit
Carl Driesener, Melissa Banelis, Cam Rungie
| Year of publication: |
November 2017
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|---|---|
| Authors: | Driesener, Carl ; Banelis, Melissa ; Rungie, Cam |
| Published in: |
Australasian marketing journal. - Oxford [u.a.] : Elsevier, ISSN 1320-1646, ZDB-ID 2194257-2. - Vol. 25.2017, 4, p. 288-293
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| Subject: | Dirichlet model | Assessing fit | AAE | MAPE | Choice models | Non-purchase related choice | Theorie | Theory | Benchmarking | Konsumentenverhalten | Consumer behaviour | Bewertung | Evaluation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Notes: | Zusammenfassung in chinesischer Sprache |
| Other identifiers: | 10.1016/j.ausmj.2017.10.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011792375